If you happen to be hit by this change (i.e. you noticed a drop in your rankings), don't feel too disappointed because there are ways for you to recover. The best way to do this is to apply proper search engine optimization (SEO) methods.

If you happen to be hit by the famous Google Panda and Penguin and see the big drop in your in your website rankings, never frown and be disappointed because there are now SEO link building tips that will help you recover from. You must employ search engine optimization methods to help you get back in the game and earn revenue.

Below, I will share to you post penguin SEO link building tips that help you make good in your website's health and online reputation:

Quality Content

Content is still the king and as always you have to write ad publish unique, fresh and interesting content for your business. It must be catchy and engaging so that readers and customers will be provoked of knowing what your website is all about. Moreover, it is wiser if your entail the use of as images, infographics, and videos of good variety to spread the word.

Check Keyword Density

Keyword density plays an important role in your SEO because it determines if you now act like a spammer because your page is much loaded with keywords. Google hates web marketers doing keyword stuffing. Your keywords must only be visible on your page titles, headers, and ALT tags.

Your anchor texts must be unique

Google Penguin checks for unnatural link activity and mist of them revolve around anchor texts. So instead of using key phrases, you can choose to vary them by using naked URLs (e.g. http://www.example.com), brand anchors (e.g. Example), brand + keyword anchors (e.g. Example Blog), and lons tail anchors (e.g. "click here", "find more here", "click here for more information" and etc.).

Guest Blogging

Guest posting is one of the most typical yet effective link building technique to create backlinks for your websites. You have to find some reputable and high PR guest blogs wherein you can write for them. With this technique, you also have to create compelling and quality content in order to drive the attention of the users.

Social Media

Social media is today's new best friend of small businesses and marketers. You must know that the amount of traffic you get serves as the gauge of your website optimization performance.
You must incorporate the renowned and useful social networking sites such as the Facebook, Twitter, and LinkedIn, Google+, Pinterest and even Instagram. They are free and can be used to the full extent in order to get possible clients, friends as well as followers.

Always follow the Google guidelines

An often neglected tip to get better in the internet marketing world is the fact that you are unable to abide with the Google rules and regulations.

Conclusion

Getting back in the Google ranking is a bit difficult and time-consuming but if know how to use you website optimization processes properly and consistently, it is pretty sure you will see positive results for your business and websites in no time. You must be-friend with Goggle because it will absolutely help you improve your website's ranking and establish stronger brand awareness.

Author's Bio: 

If you are finding it impossible to gain quick Google rankings, you absolutely need to read more of our techniques! In order to dramatically improve your website's rankings and get more profit, check out our post penguin link building, which guarantees increased rankings!